The radio show, Offside: the Business and Law of Sports, will debut tonight at 6pm (eastern). AJ Jakubec and I will co-host. The show will air once a week every Tuesday between 6 and 7pm on the Team 1200. You can listen online if you wish at http://www.team1200.com/.
Tonight, we interview Brian Jennings, the Executive Vice-President of Marketing for the NHL. We will address a number of issues with Brian, including the new TV deal, in-arena advertising, ads on uniforms, marketing strategies for the NHL and bringing back the Adams division.
We will also talk NFL and NBA lockouts and maybe a bit of LeBron and his Q rating.
The show is live and we encourage you to call in at 613-750-1200, email at offside@team1200.com or hit us on Twitter (@EricOnSportslaw or AJ at @AJonSports).
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