Tuesday, May 31, 2011

Radio Clip on Team 1200: We Talk Jets

Click here to listen to my radio clip with the Team 1200 talking Jets.

Radio Clip: TSN Radio Toronto - NFL & NBA

Click here to listen to my radio clip on TSN Radio Toronto, where I talk NFL and NBA with Scott and Jim.

Can Players Object to Relocation? Column Revisited

In light of Thrashers move to Winnipeg, I've been asked a few times today if players could refuse relocate to Winnipeg on the basis that when they signed they didn't agree to play in Winnipeg.

On April 19, I wrote a column explaining why Coyote players could not simply opt out of their contracts. Since it has obvious application to today's events, here is a link to the article.

To Jets Or Not To Jets

With the announcement set for today that the Thrashers are moving to Winnipeg (broken here last Friday), one of the issues is what will the team be called.

The Jets moved to Phoenix in 1996. Thereafter, the WINNIPEG JETS trademarks were transferred (or assigned - same thing) to the NHL. This was done to ensure that the marks did not go abandoned. As well, there was still tremendous value in the marks, and that needed to be protected - even if the team was no more.

Some have suggested that because the NHL owns the marks, the Winnipeg franchise can't get them back. That's not accurate - they can. Just see the NHL as a custodian of the marks.

The issue at this point is not whether the owners can get permission to use the JETS trademarks. Rather, it's whether they want the name. It's a branding decision now.

Does ownership call the team the JETS, or if do they migrate to a new name?

Favouring keeping the JETS name is being able to leverage the existing goodwill associated with the name. It's recognizable. On the flip side, ownership may want to wipe the slate clean and rebrand. As well, by rebranding, the owners would be able to sell far more merchandise. The alternative is to keep the JETS name, but change the logo so fans would buy merchandise.

Apart from the JETS issue, there is also the WINNIPEG issue. Does ownership drop the city name and replace it with MANITOBA to suggest a broader reach? My guess is that may be the case (perhaps if they want to pull in U.S. fans, they could rebrand as the North Dakota Jets or the Los Angeles Jets of Anaheim).

So the branding strategy is multi-layered and is something ownership has likely already considered quite carefully.

There may not be a wrong decision in the eyes of ownership as much as a better decision.


Monday, May 30, 2011

Bill Daly's Year in Review

Last week I had the great pleasure of attending the Sports Lawyers Association conference in DC. General counsel for the four major sports (NHL, NBA, MLB, NFL) presented. They were followed by the Union heads, who offered sharply contrasting views.

These were the speakers:

Leagues

- William Daly, Deputy Commissioner, NHL
- Richard W. Buchanan, Executive Vice President and General Counsel, NBA
- Gary Gertzog, Senior Vice President–Business Affairs and General Counsel, NFL
- Dan Halem, Senior Vice President and General Counsel, Labor, MLB

Unions

- Billy Hunter, Executive Director, NBPA
- DeMaurice F. Smith, Executive Director, NFLPA
- Michael Weiner, Executive Director and General Counsel, MLBPA
- (Donald Fehr was attending Derek Boogaard’s service)

The Union heads were profoundly compelling. As far as the lawyers for the leagues, Bill Daly stood apart with a candid and comprehensive review of the NHL year.

In this column, I report on Daly’s comments. I will also report on the talks given by Union chiefs Hunter (NBA), Smith (NFL) and Weiner (MLB) in separate columns. Their talks were riveting (but then again I find Doogie Howser riveting).

Bill Daly Breakdown

On the Hockey Business

Daly opened with the line “business is good”. He cited a “record year both in terms of viewers and households”.

He also noted that the most recent TV deal was the “most lucrative U.S. national deal in the league’s history”. He added that the deal was unique because for the “first time ever we will have a national platform for all our playoff games”.

On the Winter Classic

“We haven’t made a decision with respect to the Winter Classic for this coming season…but certainly we expect it to happen …on Monday January 2 as I expect the NFL will play on Sunday January 1”.

On the Upcoming Expiration of the CBA in 2012

Daly stated that “we have been working several months with Donald Fehr to establish a good working relationship”.

He also noted that there will not be any “substantive negotiations” until the new year, although the NHL is “prepared to engage in the process at any time”.

On the NFL litigation

“We are very interested in the ongoing NFL litigation”.

With the NFL and NBA CBAs up first, followed by MLB, Daly said “in some cases it’s not great to bat last in the batting order. However, in this case, we are pleased to be in that position”.

Translated - the NHL is watching very carefully to see if the NFL players are successful in establishing that the lockout is not legal on the basis that it constitutes an antitrust violation. The NHL is also watching what the NBA will do (i.e., will the NBA decertify and try and block a lockout too?). And of course the NBA is watching the NFL situation very carefully. Everyone is watching everyone else. MLB, though, doesn't expect to encounter any serious issues, so they're probably just watching Perfect Strangers starring Bronson Pinchot.

On Increase in Revenue

The NHL is looking at another significant increase in revenue of 7 to 8%, which is over $200 million. The NHL should be close $3 billion in revenue for this year, which is an increase of "35% since the lockout".

On the Salary Cap

The salary cap for this year was $59.4 million with floor at $43.4 million. The cap has gone up $20 million in 6 years from $39 million. The salary cap will be going up again next year to somewhere between $60.5 to $63.5 million. The final cap number will be determined at the “end of June”.

On Phoenix

The NHL spent 2 months trying to restructure the bond deal and continues to look at “multiple alternatives”. Daly added that “we were going to need more time than we had” and Phoenix “came to the NHL asking if it was interested in extending the deal” and committed another $25 million to cover losses.

The “Governors remain committed to the market”.

Looking forward, the future of the Coyotes is “assured next year in Glendale”. The NHL made “a lot of progress this year” in understanding what a transaction should look like and the NHL hopes to be “successful in transitioning the franchise to a private buyer” by the start of next season.

On "Kovalchuk" Contracts

In negotiating the last CBA, the NHL did not negotiate term limits. It was discussed, “but not agreed upon”. Therefore, long term contracts were “not unanticipated” and it was “a function of the system”.

However, the NHL started to see “extreme front loading on contracts” and there was no doubt that certain clubs had the ability to front load more than others, thereby “creating a competitive imbalance”.

The NHL warned "clubs and that they had to be careful” and that the league “might pursue one of these cases as a circumvention”.

On Player Safety

As a result of the speed of the game and size of players, the “environment is more dangerous”. Brendan Shanahan and Mathieu Schneider are looking at reducing the size of equipment. The thought is that players would be less aggressive if the equipment was smaller. No mention if the equipment wouldn't be as hard.

Surely to the satisfaction of Max Pacioretty, the league is also looking at the design of hockey rinks to make them safer.


Thrashers to Winnipeg - Others Confirming Earlier Offside Report

As I first reported Friday evening on this non-monetized blog, Sportsnet and TSN are now reporting that it appears likely the NHL will announce on Tuesday that the Thrashers are moving to Winnipeg.

Having lost the Expos in 2004, I want to express to Thrasher fans that I am sorry you are losing your team. It's not easy.


Friday, May 27, 2011

Source: NHL Will Announce Move of Thrashers to Winnipeg on Tuesday

I've been informed by a reliable source that barring any unforeseen circumstances, the NHL will announce the move of the Atlanra Thrashers to Winnipeg on Tuesday.


Negotiations to Move Thrashers to Winnipeg "80% Complete"

According to the MyFoxAtlanta.com, a deal to move the Thrashers to Winnipeg is "about 80% complete".

Thrashers co-Owner Michael Gearon added that an announcement "may not come until next week" as there are "still mounds of paperwork to take care of".

As for selling the team to a local group, Gearson noted "there was no serious and/or viable offer to consider". Gearson also emphatically denied that he had reached an agreement in principle with the Winnipeg Group months ago. 

This delay in completing the sale is not unexpected. This is a complex transaction that takes time. Think about how long it takes to close a simple transaction like buying a home. So really, this shouldn' be characterized as a delay.


Thursday, May 26, 2011

Horton Water Bottle Incident - Assault?

It has been reported that Boston Bruin forward Nathan Horton will not be suspended after he sprayed a Tampa Bay Lightining fan with a water bottle then threw the bottle at him.
After the Lightning disposed of the Bruins 5-4 in Game 6, fans littered the ice with noisemakers, which were given away for free by the team. As Horton left the ice, he leaned down behind the boards and grabbed a water bottle. He then sprayed a fan (who appeared to be heckling another player) then threw the watter bottle at him.

From a legal standpoint, spraying a fan with water then throwing the bottle at him could constitute criminal assault, as well as the tort (suing for money) of assault (reasonable apprehension of harm) and battery (where contact is actually made).

As far as a defence goes, Horton could argue provocation. The noisemakers were thrown on to the ice, and in some cases hit or came close to hitting players. However, if players could use provocation in these circumstances as a defence, we might routinely see players climb into the stands and go after fans (perhaps hit them with their own shoe, a la Mike Milbury).

Self-defence would also be another defence to battery. That would be tough here since you need to show that there was a real fear of physical injury. That doesn't seem to be the case here.

It's important for players to stay out of the stands.

Period.

Friday, May 20, 2011

Leonsis Talks Place of Sports in Community and Future of Game

Today, I had a chance to listen to Caps and Wizards owner Ted Leonsis talk. He is a gifted speaker. He comes across as kind, measured and charismatic. When he was talking, everyone was listening.

Leonsis made some interesting points. He opined that sports is more important than ever to the daily essence of our lives. It is the tie that binds, so to speak (or write). To make his argument, he relied on a few points:

1) Sports is intertwined with everything in a community. From college to work, it’s ubiquitous.

2) Sports offers a public gathering place, which is not otherwise available – at least at that magnitude. Public spaces are vital to a community, and having a public gathering space is good for a city.

3) Sports provides iconic real estate. Think Fenway, Wrigley and MSG, and you think Boston, Chicago and New York. They are identifiers that are so closely tied to a city. They can help define cities (sorry Big Owe/Montreal).

4) The only brands that people want to watch live are news and sports. This was an interesting point. A few years back, there was some concern that sports would diminish in importance from a television perspective. The opposite has in fact happened. Case in point – the networks were going to pay the NFL $4 billion not to play football. Sports brings in serious television numbers in an increasingly fragmented viewership marketplace. This is of course tremendously valuable.

5) Sports is good for the mental health and psyche of a community. When a team wins, everyone is happy and when they lose, a city is collectively down.

Leonsis told the story that after the Caps lost to the Lightning, he stayed home with his family and ordered a pizza. They just didn’t feel like going out. When the pizza guy showed up, Leonsis gave him $40 on a $26 pizza. The pizza guy thanked him for the generous tip, paused, then declared rather pointedly that he hoped the Caps wouldn’t “choke next year”.

Sports touches every part of a community, and helps solidify ties within the community.

On supporting charities, Leonsis said that his teams gave away $12 million to 387 charities last year. He also said they are taking a more analytical approach to analysing that data.

Leonsis also said that when they draft a player they sit him down and talk legacy. The most important thing, he tells a player, is being a great teammate and a great citizen. That’s the stuff legacies are made of.

Leonsis also spoke of the impact of sport on his memories. Leonsis said he grew up poor. His dad, a waiter, would sometimes get tickets to games as a tip, but otherwise could not afford tickets. Then one year, he got his son season tickets to the Jets, and father and son went to games together. They even saw the Jets win the Super Bowl in 69.

Fast forward 40 years.

While working out on his treadmill, Leonsis recounted that the NFL Network was replaying the 69 Super Bowl. Leonsis was overwhelmed and began to “weep like a baby”. His wife walked by, with laundry in hand, and concerned, asked him what was wrong. He proclaimed, “Joe Namath!!”.

He then said he knew what his job was: “My job is to make grown men cry 20 years after the fact”.

On his biggest concern, he spoke about the in-arena experience. It’s more convenient for fans to stay home drinking a modestly priced beer and watching the game on a big screen TV. They don’t have to fight traffic or worry about drunk fans. If you ask around, this is major concern for sports leagues generally – how do we get people into seats when they can stay home and watch the game under better conditions.

Leonsis said this makes him “nervous”.

Finally, while he’s been very successful in business, the hardest thing is winning in sports. By way of example, he said that teams have to deal with injuries, which never happened at AOL (he never lost a programmer to tennis elbow).

Overall, the talk was very interesting and Leonsis was quite compelling.

Thursday, May 19, 2011

LeBron Takes His Talents To 7-Eleven

NHL fans are used to hearing that in the playoffs their favourite players have played with separated shoulders, broken hands, missing vertebrae and no feet.

ESPN has reported that LeBron James has declared he is fighting a "head cold".

"I'm taking everything you can get from 7-Eleven," James said to ESPN. "I've been sick since we got here."

According to the report, the head cold, while it has drained LeBron, won't prevent him from playing.

Somewhere Bob Gainey is shaking his head (and bad shoulders).

Wednesday, May 18, 2011

Bonds Sentencing Hearing Delayed to June 17

The hearing to determine Barry Bonds' sentence has been postponed from this Friday to June 17. This is according to the USA Today.

Bonds was convicted on the obstruction of justice charge, but none of the perjury charges. As per the sentencing guidelines, Bonds could get 15 to 21 months. However, the Court has the discretion to go in any direction it wishes. If past cases are any indicator, Bonds could walk with just probation and house arrest. However, jail time is not out of the question.

The prosecution could also look to retry Bonds on any of the perjury charges. There is a reasonable possibility they won't, however they may be tempted to take another kick at the can on the perjury charge that accused Bonds of having knowingly lied about being injected (with what - doesn't matter). On that one, the jury split 11 to 1. So if that one juror had sided with the other 11, Bonds would have also been convicted of that one perjury charge.

Radio Clip: Team 1200 - NFL, NBA and Basha

Listen to my radio clip with the guys from the Team 1200. We talk the latest development in the NFL case, a bit of NBA and address the trademark case involving Basha.

Tuesday, May 17, 2011

Basha & The Habs: Why Banners Are An Issue

I love Basha Restaurant. I grew up in Montreal and love their food. However, the unauthorized use of the Montreal Canadiens intellectual property is a problem. 

Yahoo's Puck Daddy recently reported that the Habs organization is requiring that Basha pay up for using its marks.

Basha first displayed the banner on the left on the side of a building. After receiving a complaint from the Habs, he concealed the Habs logo and "Go Habs Go", but kept the banner up:


Both are a problem from an intellectual standpoint. Let me explain why.

Unless Basha had the consent of the Canadiens, it was not permitted to use the trade-marks in the promotion of its business. By using the Habs' trade-marks, the suggestion is that Basha is affiliated with, or otherwise sponsored by, the Canadiens. Associating itself with the Habs is obviously good for business. However, unless it had permission to use the various marks by way of a license agreement, Basha can't do what it's doing.

Remember businesses pay handsomely for rights to use trade-marks of sports teams. The idea is that they are seen as an official sponsor of a team, which in turn can be good for business as it elevates the image and goodwill of the business.

So the overall commercial impression created by the banner on the left, complete with the Canadiens' trade-marks, is that Basha is affiliated with the Habs.

What about the banner on the right? Arguably a problem. While the Habs logo and the "Go Habs Go" mark have been concealed, the aggregate effect of the colours leaves the impression that the person in the banner is wearing a Habs jersey. That may also create a false impression that Basha and the Habs are connected. What doesn't help is that Basha is in Montreal and has a location a few blocks away from the Bell Center. That may also contribute to the possibly mistaken impression that a commercial relationship exists between the Habs and Basha. The second scenario, though, isn't clear cut.

Also, while the Habs logo has been concealed, it's been concealed in a way that has kept the imprint of the logo visible. So, as a matter of first impression, it may still come across as a Habs jersey. Would have been better if a square block were put over the jersey.

There's another key problem for Basha apart from trade-mark infringement and passing off (which relates to the unauthorized use of a third party mark in business): copyright infringement.

You can't reproduce a copyrighted work without the permission of the copyright owner. As well, you can't reproduce a substantial part of the copyrighted work such that it is readily identifiable as that work. In copyright law, a "work" just refers to what is protected, like an image or a song.

So for the banner on the left, Basha has reproduced the Habs logo. Can't do that. As far as the banner on the right, the Habs could try and claim copyright in the design.

Monday, May 16, 2011

NBA's Initial CBA Proposal Calls For Drastic Changes

The Sports Business Journal has confirmed that the NBA is looking for a major overhaul of its business model.

The NBA's initial CBA proposal "called for a $45 million per team hard salary cap along with non-guaranteed player contracts and significant cuts in annual salary increases".

An April 26 memo issued by NBPA head Billy Hunter indicates that the NBA is pushing to "for a major overhaul of the NBA’s economic model and emphasizes to players an aggressive bid to significantly slash costs and shorten contracts."

The current cap is a soft cap of $58 million. Dropping the cap to $45 million would represent a 25% reduction.

Right now, the NBA has a soft cap, which means that there are several exceptions that allow teams to exceed the salary cap (for an example click here and read the Larry Bird Rule). In contrast, the NFL and NHL have hard caps, which means they offer relatively few, if any, circumstances under which teams can exceed the salary cap.

Migrating to non-guaranteed contracts would also represent a dramatic change.

The NBA is looking at fundamental changes to its business model, and the last time we saw a league do that was the NHL in 2004-05, where the league lost an entire season.

NFL Players Stay Locked Out

The Appeals Court has converted the temporary stay into a longer stay, thereby keeping the lockout in place. Next up is for the sides to attend a hearing on June 3 arguing whether the lockout to begin with was legal.

This is a significant win for the NFL owners and consequently a big loss for the players. Momentum has now firmly swung back to the owners.

The lockout will remain in place until at least late June/early July.

I will report back when I've read the decision.

AJ & I Celebtrate His New Twitter Account

After much encouragement from me, AJ finally joined Twitter. It made sense since AJ is a media mogul.

This of course deserved a celebration. So rather than call in for my segment, I surprised AJ in studio with (delicious) cake and hats that share the colour of Twitter.

This clip is slightly to completely ridiculous.

Sunday, May 15, 2011

Is Solidarity Among NFL Players Realistic?

If the NFL lockout continues to drag on, is it realistic to expect that NFL players will remain unified?

Not all NFL players have the same needs and for that reason it remains possible that mid and lower-tier players may request a seat at the negotiation table.

The NFLPA, either as a union or trade association following decertification, has constituents like Tom Brady and Drew Brees that make in excess of $15 million. However, of the 1900 or so NFL players, half that population makes about $500,000 or less a season. That together with the average career lasting 3.5 years, this latter cluster of players is more likely to have different concerns.

Higher paid players may focus on issues like free agency restrictions, maximizing the salary cap and the franchise tag. On the other hand, the other group of NFL players would be concerned about issues closer to home, like health benefits, post-career medical coverage, earlier vesting of pensions and higher minimum salaries.

We’ve already seen one law firm try and assemble some of these players. That firm, though, had to back out after it was revealed there was a legal conflict. Still, the issue is not dead with other law firms giving it a shot.

How would the NFL react to these players asking for a seat at the table? It would pull out chair, make sure they’re comfortable and get them a skim latte (with no foam). That’s right – the NFL would be happy. Those players understand very well that they have limited earning potential and potentially short careers. As a result, they may be more willing to compromise on the key issue of revenue sharing. That by extension would apply pressure on the players as a whole to settle.

Divide and conquer. That's what the NFL is counting on in part.

If the Appeals Court rules that the NFL lockout is legal, and the lockout stays in place, we may hear more rumblings from this group of players. The next 30 days will be critical in determining how this saga will be decided.


Thursday, May 12, 2011

NFL & Players Go Back To Court on TV Deal

The NFL is back in Court - this time Minnesota.

You may remember that Judge David Doty that the NFL violated the CBA by entering into deals with television networks that would pay them $4 billion if there was no football.

Why was this a big deal? In the event that football was not played in 2011, the NFL wouldn't be sharing television revenue with the players, and in securing a payout for not having a season in 2011, the Union argued that the NFL did not seek to maximize revenue in other seasons when the league would need to share that money with players.

So for the Union, the deal violated an agreement between the parties that the NFL must negotiate in good faith with a view to maximizing revenue for players. The NFL took less in years it had to share revenue to guarantee that it gets paid if there is no football.

Basically, the NFL left money on the table in other sharing years to get paid if there was no football.

For some background, click here.

So now the parties are in Court arguing over how much the NFL should pay the players for violating the CBA. The NFL doesn't want to pay beyond the $6.9 million it was ordered to pay by a master, and the players could ask for $600 million to $1 billion dollars.

If Doty does assess damages, the case could be appealed to the same Appeals Court hearing the lockout issue.

Here's A Question I've Been Asked A Lot Regarding the NFL

Q. Shouldn't the NFL open its books to the players - after all the players and the NFL are partners.

A. While the players and NFL partner in revenue, they are not partners in the legal sense, or co-owners. Players, rather, are employees, who are employed by their respective teams, and can be cut by their respective teams. 

Tuesday, May 10, 2011

Forbes: 10 Most Influential Athletes


E-Poll and Nielsen Media Research surveyed over 1,000 adults as to the athletes they considered influential, while also assessing their likeability and awareness levels. Only those known to at least 20% of the respondents were considered. No one from Dancing With The Stars made the list.

The top 10 are as follows:

1) Jimmie Johnson

2) Tom Brady

3) Dale Earnhardt Jr.

4) Shaq

5) Michael Phelps

6) Troy Polamalu

7) Peyton Manning

8) Jeff Gordon

9) LeBron James

10) Tim Tebow

Fascinating list. Some names are a surprise, including King James and Tebow. Lots of race car drivers too.

Glendale Council Voting on Keeping Coyotes in Phoenix for One More Year

Tonight at 7pm (pacific), Glendale City Council will consider extending the current NHL and Arena Management Agreement for another year. That means the Council is voting on whether Glendale will cover the NHL's losses up to $25 million for another year. If they do, the Coyotes stay for another season - at least.

The Council issued a press released in the form of a Q & A. It starts with the following:
On Tuesday, May 10, the Glendale City Council will consider for approval authorization to extend the current National Hockey League (NHL) and Arena Management Agreement for another year. The agreement allows for the team to remain in place for the NHL 2011-12 season; allowing the NHL and staff additional time to complete the required agreement with an ownership group that will be committed to retaining the team in Glendale.
On why the city of Glendale needs to pay the NHL $25 million: "It is an arena management fee that requires the NHL to manage the Arena while assuring the team stays in Glendale as the primary tenant."

Glendale also notes that the $25 million will assure that the Coyotes stay put:

The NHL has said it is committed to keeping the Coyotes in Glendale. Extending its Arena Management Agreement with the city for another year continues that commitment and allows the NHL to establish the team’s schedule for the 2011-2012 season.
So bottom line is that the Coyotes are in Phoenix for at least another year once the Council votes to cover the NHL's losses up to $25 million.

Here's the entire press release (you can click here to read it or click on the image):




NHL Chimes in on NFL Appeals Case

Yesterday, the NHL filed a friend of the court brief on behalf of the NFL at the 8th Circuit Court of Appeals, arguing that Judge Nelson's lower Court decision to lift the lockout would impair collective bargaining by allowing unions to decertify at the drop of a hat and sue for antitrust violations.

What is this brief? It's referred to as an amicus brief and is filed by a person with strong interest on the subject matter of an action, but not a party to the action. The brief is designed to raise awareness on certain issues before the Court. The briefs are commonly filed in appeals concerning matters of a broad public interest, such as civil rights cases. The Court doesn't have to consider it.


Here's an excerpt, which basically says that by allowing decertification as a negotiation tactic the traditional weapons of strikes and lockouts are removed. All along the NFL has argued that decertification (read primer on decertification here) is a "sham":
The NHL has a direct interest in ensuring that the determination of terms and conditions of employment for NHL players is the product of a bona fide labor process rather than the "lever" of potential antitrust liability. This is especially true in the context of the stable and mature collective bargaining relationship that the NHL and the National Hockey League Players' Association ("NHLPA") have had for nearly 45 years. Yet, under the district court's decision and rationale, a group of employees can, at any time and for any reason, insinuate the antitrust laws into the dynamics pursuant to which new terms and conditions of employment are negotiated and determined. All a union has to do is have its members "disclaim" union representation, simultaneously reconstitute itself as an employee "association," and then ask the court to immediately enjoin any joint labor activity of the employers (e.g., including the implementation of a lawful lockout) by filing a treble damages antitrust complaint and a motion for preliminary injunction. The NHL respectfully submits that this cannot be the state of the law.
Left to stand, the district court's ruling creates a perverse incentive for unions – during the collective bargaining process and in the midst of negotiations – to divert their efforts to antitrust litigation tactics rather than complying with their obligations under federal labor law to bargain in good faith. The net effect is that traditional economic weapons contemplated and made available in the labor process – employee strikes and employer lockouts – are removed as options. In turn, the labor process is necessarily subjugated to antitrust law and related litigation tactics. Indeed, under the district court's ruling, union disclaimer and simultaneous antitrust suits are likely to be the chosen path any time employeeplayers (or other unions or associations of employees for that matter) believe that these tactics are the most viable method of obtaining the terms and conditions of employment they desire, but might not achieve through the traditional collective bargaining process.

Monday, May 9, 2011

NFL Case: Appeals Court Cites Public Interest in Posting Docs Online

Citing that it's in the public interest, all NFL pleadings and documents have been made publicly available on the Appeals Court website.

Click here to access the Court's page.

Today, the NFL filed its brief (or arguments). Nothing surprising in it. The NFL argues that this is not an antitrust case but rather a labor law case. I will take a closer read soon and report back with anything of interest.

Here's a snapshot of the Appeals Court NFL page. The players' arguments are due May 20 and the hearing is scheduled for June 3. The longer this goes on the less likely it seems that the lockout will be lifted. So expect the lockout to stay in place until June 3rd:

Saturday, May 7, 2011

NFL Update

The Appeals Court did not rule this week whether it would convert the temporary stay (which resulted in the lockout being restored) into a longer stay pending the Appeals Court review of the bigger issue - is the lockout legal.

This was a bit of a surprise and we may have a decision this week. Bear in mind that the hearing on the legality of the lockout is slated for June 3. So ultimately the lockout may stay in place until the case is decided. However, this is merely speculation.

If so, the NFL will have regained leverage and momentum.

Things continue to be interesting.

By the way, there is talk that a law firm is trying to recruit mid-level players to intervene in the lockout (i.e., get a seat at the table). This almost happened a couple of weeks ago, but the law firm that recruited the players had to back out because of a conflict.

Don't forget that half of the 1900 NFL players make $500,000 or less, and on average only play for 3.5 years. So for them, time is of the essence.

Wednesday, May 4, 2011

Breakdown: NFL Stay, What's Next & Copy of Decision

For those looking for musical accompaniment for this column, please feel free to click here and listen to Lisa Loeb's song, Stay (I Missed You). I miss Lisa. I enjoyed her show, Number 1 Single. From what I understand, I was the only one. Well, me and Ethan.

Here's a breakdown of recent events, and what's next on the NFL front - Q&A style. Feel free to leave further questions in the comments section or send me questions via Twitter (@EricOnSportsLaw.

Remind me Eric - what happened last week

So by now you've heard that the 8th Circuit Court of Appeals granted the NFL a temporary stay of the decision to end the lockout. So the result is that the lockout is restored on a temporary basis until the Appeals Court decides whether to put a longer stay in place.

What's Stay?

In a case like this, it's just another term for the suspension or temporary postponement of a Court's decision ordering someone to do something. For example, if the Court ordered one party to pay another party $50,000.00, the party that has to pay it can seek a stay of that Order pending appeal (or reconsideration) of the Order.

Fine - that makes sense. How does the stay apply to this case?

In the case of the NFL, Judge Nelson in the lower court made a decision that the lockout should be lifted. The NFL wasn't pleased so they asked Judge Nelson to stay (or suspend) her own decision pending an appeal of her ruling addressing the legality of the lockout.

Judge Nelson turned down the NFL's request for a temporary suspension of the Order. So the NFL went to the Court of Appeal and asked for the same temporary stay - and they got it. That means that the NFL lockout has been restored on a temporary basis. That's where we are now.

What's next - are we in for more stay talk?

Lisa Loeb will be happy because yes we are in for more stay talk. The NFL has requested an even longer stay until the Appeals Court rules on the bigger issue - is the lockout legal at this early stage? If the NFL gets that longer stay, it could be in place until at least early June, and probably longer.

When will the Appeals Court rule on the longer stay?

I expect a decision this week, and probably today or tomorrow.

Why do you say the stay could be in place "until at least early June"?

The hearing to determine the legality of the lockout is set for June 3. That could change but that's the earliest date. So if a longer stay is granted this week, and the lockout remains in place, nothing will change until June. And remember, the oral hearing is set for June 3. After that, though, the Appeals Court will have to consider the issues and render its decision. So that will cause a further delay. So the lockout could remain in place for some time. On top of that, if the Appeals Court rules in favor of the NFL, the lockout will remain firmly in place.

Do you think a longer stay will be granted?

Good question. Before the temporary stay was granted, everything was going as scripted and momentum was firmly with the players'. They won the big $4 billion TV revenue lawsuit, they decertified and were successful in getting the lockout lifted.

However, everything changed when the Appeals Court restored the lockout. Generally, a stay in these circumstances is reserved for emergencies, like a stay of execution. So this result was a bit of a surprise.

This doesn't mean a longer stay will be granted. However, I would not be surprised if the NFL got the longer stay.  If they do, momentum is back with the NFL. This could be big.

How many Judges on the Appeals Court granted the short stay?

The Appeals Court has a Panel of 3 Judges. majority rules (2 of 3). In this case, two Judges sided with the NFL and one Judge didn't agree and sided with the players. The one judge who didn't agree "dissented", which means he didn't agree with the majority.

Why did the majority of the Judges say in the Decision?

The majority wrote as follows: "The purpose of this administrative stay is to give the court sufficient opportunity to consider the merits of the motion for a stay pending appeal."

So they didn't rule on whether they would ultimately find for the NFL and grant a longer stay. They just basically said they need time to review the matter more carefully, and pending that review, they decided to restore the lockout.

Why did the "dissenting" Judge disagree?

That Judge thought stays should be reserved for "emergency situations", and this was not one. The Judge wrote as follows:
In my tenure as an appellate judge, the only circumstances I can recall in which the power to grant a temporary stay has been invoked by a party, and exercised by our court, have been circumstances which truly qualify as emergencies. 
The Judge cited examples of emergencies, like the pending execution of a prisoner or deportation of an individual.

Here's what the Judge wrote specifically:
...I have granted such a request on behalf of an immigrant who has filed a petition with our court to review a removal order entered by the Bureau of Immigration Appeals (BIA), when the immigrant's removal date was imminent and the government had not yet responded to the immigrant's request for a stay of removal pending our review of the petition. Another situation in which a temporary stay, pending review of a motion for a stay itself, may be appropriate is in a death penalty case where an execution date has been set and is imminent.
Such circumstances qualify as true emergencies because of the impossible or nearly impossible task of reversing the consequences of allowing a district court's order to take effect.
The Judge went on to write that the NFL did not convince him hat this is a similar emergency, and that if the lockout stayed in place, the outcome was not "irreversible".

I'm in a keeper pool and I picked up Peyton Hillis for $1. I want to build around him and I'm really excited about my fantasy team. Do you think there will be football in 2011?

If the temporary stay becomes permanent, and the lockout stays in place, then the NFL will regain its leverage. A permanent stay would be very significant. This once again becomes an issue of who has staying power. The answer to that may be the owners since the players have limited careers and limited income.

Don't forget that of the 1900 or so NFL players, half that population makes $500,000 or less. They won't like uncertainty and may start to voice their concerns.

So if the NFL gets the permanent stay, it is possible that football could be delayed. Goodell said yesterday that he was concerned that the season may not start on time: "We do not have a drop-dead date right now. My concern is so much has to happen to get ready for the regular season".

However, a longer stay may encourage the sides to sit down and hammer out a deal. I remain optimistic that we will have football in 2011 as we are not looking at a fundamental overhaul of the NFL business model like we had with the NHL in 2004-05, which resulted in a lost season. The issue here is how to divide the rather enormous revenue pie.

So a lot will hinge on whether the NFL gets a longer stay this week. Stay tuned.

Eric I'm bored - can I see the short 4 page decision of the Appeals Court where they granted the temporary stay?

Sure - click here to read it. Here's a snapshot of the first page:





Tuesday, May 3, 2011

Glendale Pays NHL $25 Million

According to reports, the city of Glendale has paid the NHL $25 million. The city had pledged to pay this amount to cover the Coyotes' losses for this year.

When the NHL took over operations of the Coyotes, it reportedly lost $25 million. To avoid a further loss, the NHL told the city of Glendale if you want to keep the Coyotes, guarantee us this amount if the team is not sold.

One of the changes in the renegotiated purchase agreement appears to be that Hulsizer will no longer refund the $25 million to Glendale. Originally, he was to pay it out of the $100-million he was to receive from the bond sale in exchange for parking rights and other considerations.

Saturday, April 30, 2011

Some New Info On NHL TV Deal

Courtesy of the SportsBusiness Journal, a few interesting bits of information have emerged regarding the new NHL TV Deal (here's my initial assessment):

(1) ESPN made an aggressive and expansive offer. ESPN proposed televising every Stanley Cup playoff game nationally. The network also said it would stream the games and guaranteed an international component as part of its offer. As well, the ESPN would air a game of the week. Rumours were the dollar figure was somewhere around $170 million per year. However, ESPN never made a formal proposal.

(2) NBC had to rally the troops after ESPN's offer, the strength of which was a surprise. However, remember NBC/Comcast had the right to match so they could afford to sit back and react.

(3) Ultimately NBC offered to telecast every Stanley Cup playoff game on NBC, Versus and at least one other national cable channel (E! channel anyone with Ryan Seacrest as PXP guy?). On top of that, NBC and Versus would get 100 exclusive windows each season for regular season games (old number was about 60). As well, NBC committed to broadcast a national game the Friday after Thanksgiving, "a day traditionally reserved for college football".

(4) The NHL believes that broadcasting every Stanley Cup playoff game nationally will create the same excitement associated with the NCAA tournament.

(5) Turner/TruTV did look at the NHL. However, it was concerned over the low ratings on Versus. TruTV averaged 1.1 million viewers in prime time, compared to 353,000 viewers for Versus hockey. Ultimately, Turner didn't make a formal offer.

(6) The NHL didn't sell off its international rights. This means they can sell these rights and make more money.

(7) After finalizing the deal, Gary Bettman said, “When we looked at the entire package and the relationship to us, it was clear that we were going to be with the incumbent. It’s nice to feel pretty.” (If the NHL is pretty, the NFL is drop dead gorgeous).

(8) Caps owner Ted Leonis on not feeling so pretty in 2005: “I remember at the time an ESPN executive being very dismissive of us. We were down as a league. And we were down as owners.”

Friday, April 29, 2011

NFL GetsTemporary Stay; Lockout Restored

Late this afternoon, the 8th U.S. Circuit Court of Appeals granted the NFL a stay of Judge Nelson's order that the lockout be lifted. So that means that the lockout is back on.

The Court granted the league's bid for a temporary stay of a judge's order lifting the lockout so arguments could be heard on whether that order should be overturned altogether.

"The purpose of this administrative stay is to give the Court sufficient opportunity to consider the merits of the motion for a stay pending appeal", the Court wrote.

So that means that this is a temporary stay, which means within a week or so the Court of Appeal will decide whether to impose a longer stay pending the Court's review of Judge Nelson decision to end the lockout.

With respect to the merits of the overall court case, history favours the players' position. However, as I noted on air on TSN Radio, 13 of the 16 judges assigned to this Court were nominated by Republican Presidents. Conventional wisdom suggests that these judges may be more likely to side with the owners.

In keeping with the constitution of the Appeals court, the decision to grant the stay was not unanimous. The vote was 2 judges to 1. The two judges who restored the lockout were appointed by a Republican President while the sole dissenting judge was appointed by a Democrat President: Kermit Bye (Clinton), Steven Colloton (George W.) and Duane Benton (George W.).

Still, don't forget this is a temporary stay and the Court may decide that a further stay is not appropriate.

NFL Stay, Kirk Muller, Scott Gomez, Andrew Ference & Joey Lawrence

There is a chance we will know today or early next week whether the Court of Appeal will grant the NFL a stay (or temporary postponement) of Judge Nelson's order that the NFL must lift the lockout. Right now the NFL is open for business. Expect a stay to be granted.

According to Pat Hickey of the Montreal Gazette, Habs assistant coach, Kirk Muller, is the next head coach of the Dallas Stars.

Hickey wrote, "Gauthier ducked a question about assistant coach Kirk Muller, but he'll be moving to the Dallas Stars. His appointment as head coach is on hold while the team awaits a new group of owners."

Joey Lawrence from the NBC hit show Blossom has thrown his support behind Donald Trump's presidential bid. The Donald must be pleased. Next up is David Cassidy. I give up.

Scott Gomez only scored 7 goals this year, or $1.14 million per goal. He admitted he didn't have a great season, although fans didn't need the centre to confirm the obvious.

Can Gomez be moved to another team? For next season, the answer is likely no. He will be paid $7,500,000 next season with a cap hit of $7,357,143.

However, it may be possible to move Gomez the season after that. He'll have 2 years left on his contract that will pay him $5.5 million and $4.5. million. The cap hit, which is key, will remain $7.357 million. That means that a team that needs to get to the salary cap floor and needs to artificially push its payroll up, could find Gomez attractive as they would be paying him less than his cap hit.

Alternatively, the Canadiens could bury Gomez in the minors, although that seems unlikely. Gomez is still a good player. The issue is not that of course - the issue is that he's not worth the $7 plus million he's getting and the very valuable cap space he's eating up.

Andrew Ference of the Bruins didn't get suspended for his hit on Jeff Halpern. The puck, however, was nowhere near Ference at the time of the hit, and as a result, arguably he may have intentionally tried to hit Halpern. It also looks like he saw him coming and turned into him. Not conclusive though. Still, on this basis, it would not be unreasonable to consider whether the hit constitutes a crime in the form of assault causing bodily harm. For that you need an intent to injure and contact that is not incidental to the game. Here's a more detailed review of the crime of assault in the context of hockey.

Here's a still of the hit - seems a bit late. Yes I know, Ference isn't that kind of player - he said it himself recently:


Thursday, April 28, 2011

Next Steps on NFL Labor Front (Feeling A Lot Like Law School)

You will be pleased to know that the NFL's labor law class is worth two credits.

So let's recap what's happened.

Last week, Judge Susan Nelson sided with the players and granted their request that the lockout be lifted and that the NFL re-open for business. Put another way, Judge Nelson granted the players' injunction.

The NFL obviously wasn't pleased with the outcome. So that same day, they requested that Judge Nelson stay her order that the lockout be lifted.

Seeking a stay just means that the NFL was asking the Judge to put her decision on hold while they ask the next court up, the Court of Appeal, to overturn her decision.

Agreed - not terribly polite.

However, to the dismay of the NFL, Judge Nelson said sorry the order stands - open your doors. Put another way, she denied the NFL's request to stay the injunction. If the NFL didn't comply, they could be found in contempt of court, which carries with it fines and possible imprisonment.

So what's next?

The NFL is now doing 2 things:

1) First they've gone to the Court of Appeal and asked the court to stay (or to put on hold) Judge Nelson's decision that the NFL must open its doors. That means the NFL is asking the Court to restore the lockout for now.

This should be heard within the next few days.

2) The NFL is also appealing Judge Nelson's ruling that the lockout is illegal because it violates antitrust laws. If the NFL can get the Court of Appeal to review the case on an expedited basis, we could have a decision in a few weeks. If it is concluded that this case does not warrant an expedited review, which is reserved for emergencies, then this case wouldn't be heard for 4 plus months. If history is any indicator, this case will receive an expedited review. Even if a stay is granted, the Court of Appeal could ultimately affirm Judge Nelson's ruling putting the NFL back in a tough position.

Up to this point, there haven't been any surprises on how things have unfolded. Further, as a result of recent victories, momentum is siding with the players. They won the television lockout insurance case involving the $4 billion dollars, they got their injunction and they got it to stick when the NFL was refused its request for the stay. So if I'm the players, I'm feeling pretty good. Remember if the lockout remains lifted, fans will have football this coming season.

So, for now, that's where we stand.

Make sure you get the NFL to certify those two credits when all this wraps up.


Legal Prep For NFL Draft

With Cam Newton set to go first overall, here's how the current legal situation affects the draft:

(1) Teams can trade unused draft picks up to 2014

(2) Team cannot trade roster players

(3) While team can draft players, they can't sign them

By the way, no free agency signings yet.

Radio Clip: TSN Radio Toronto - NFL Labor

Listen to my interview with Jim Tatti and Scott McArthur from TSN Radio in Toronto. We break down the basics on the NFL lockout and what's next.

Wednesday, April 27, 2011

More Jets News

A potential move by the Atlanta Thrashers to Winnipeg begs the question: can Winnipeg really support 2 NHL teams?

All kidding aside, today Winnipeg Mayor Sam Katz said that he did not think the Coyotes would move to Winnipeg:
"Do I believe the Coyotes are coming to Winnipeg? The answer would be no. I believe the Coyotes are staying in Phoenix. I think we should start looking at some of the other potential franchises."
As discussed on this blog before, the NHL will continue to do all it can to keep the team in Phoenix, the 12th largest TV market in the U.S. Agreed - they don't draw and the Canadian teams generate more revenue than most U.S. teams. Nevertheless, that's what the NHL is looking to do.

So I will say it again - don't count your Jets before they're hatched.

TSN also reported today that if the Phoenix deal falls through, the Thrashers could move to Winnipeg.

As reported by Offside in February, the Thrashers are in urgent need of financing.


Tuesday, April 26, 2011

Radio Clip From Sportsticket: I Get Cross-Examined by AJ for Double Dipping


AJ ruthelessly cross-examines me on double booking on the radio station that day. He broke me down with what was very effective questioning. He was Matlock meets Matthew McConaughey.

We also talk NFL Labor and my trip to see Charlie Sheen.

Radio Clip with Scratches: NFL Labor

Here's my clip with Steve Lloyd and Jason York from the Healthy Scratches on Team 1200. Little did I know this interview would come to haunt me when I spoke to AJ later that evening.

Radio Appearances Today On NFL Labor

Here's my radio schedule for today, where I will talk NFL labor (and maybe a bit about my experience at the Charlie Sheen Show):

5:00 - Healthy Scratches, Team 1200

6:25 - Sports Tickets, Team 1200

8:00 - TSN Radio Toronto

8:35 - 980 CJME

You can listen online. I will try and post clips as well.

I'm also happy to answer questions. You can post them in the comments section.

Friday, April 22, 2011

Radio Interviews: Coyotes & Canucks

AJ, Matt and I worked a couple of interviews tonight.

The first was with Gary Lawless from the Winnipeg Free Press. If you want to know the inside scoop on the Coyotes/Jets saga, he's your man. If even delights us with a scoop at the end of the call.

Click here to listen to our interview with Gary.

Second interview is with vet Dan Russell, who is the guy when it comes to Vancouver radio and by extension the Canucks.

Click here to listen to our interview with Dan.

Thursday, April 21, 2011

Major Sports Exec Offers Fresh Perspective on NHL TV Deal

Wednesday night, I spoke with a high ranking sports executive for one of the major sports and he offered his take on the NHL TV deal.

Here's what he said:  
Bottom line on NHL/NBS TV deal: Americans will now be able to find a hockey game on their TV menu guide. Five times as many games per year broadcast in a way that Americans will understand.
NBC coverage instantly gives NHL credibility as a major professional sport in U.S....This deal is 100% about sampling NHL product to Americans with no hockey heritage. NBC will drive US sports fans awareness, education, trial, repeat of TV hockey. Growth in NHL viewership will also command more coverage from ESPN and the tipping point effect will begin.
If there are still 20 or more U.S. NHL teams in 2020, it will be because of this deal.
This is a different and interesting perspective. It characterizes the deal as an investment in the future of the game with a willingness to look long term.

Wednesday, April 20, 2011

Lenny Dykstra's Bizarre Story Continues

by Graydon Ebert

Last Wednesday, former New York Met and noted chewing tobacco enthusiast Lenny Dykstra was charged with bankruptcy fraud for illegally selling off portions of his estate after filing for bankruptcy in 2009.

Los Angeles federal prosecutors allege that Dykstra hid, sold or destroyed more than $400,000 worth of items, including sports memorabilia and a $50,000 sink. Dykstra was arrested in California on Thursday on suspicion of trying to buy a stolen car but has not yet been charged in this investigation.

These charges last week represent an even further fall in Dykstra's life from what was a once promising post-baseball career. Dykstra, well known for his gritty style of play on the 1986 World Champion New York Mets and the 1993 National League Champion Philadelphia Phillies, built a lucrative business empire upon retirement.

He owned a very successful chain of car washes in California before selling the business to investors and famously bought an $18.5 million mansion previously owned by Wayne Gretzky. Dykstra took up investing in the stock market and even wrote a column for CNBC Jim Cramer's website, TheStreet.com.

Dykstra then developed a magazine called The Players Club, a glossy, luxury magazine targeted to ex-professional athletes. Extensive cost over-runs and Dykstra's extravagent lifestyle lead to the demise of the magazine and Dykstra's net worth culminating in his bankruptcy in 2009.

These new allegations are the latest in a long line of odd behaviour by Dykstra (see GQ profile from April 2009).

If the allegations are true and he is charged for trying to buy a stolen car, Dykstra could be in trouble. If convicted, he could face possible prison time.

Division Among NFL Players?

According to various Twitter reports, mid-tier NFL players are not pleased with the progress of negotiations, and want a seat at the mediation table.

The Sports Business Journal is reporting that a group of about 70 mid-tier NFL players as soon as this week may intervene in the Brady v. NFL antitrust case to ensure they get a seat at the mediation table.

A few comments:

1) Goodell's strategy of divide and conquer is beginnig to take shape as tweeted by @dkaplanSBJ. Not all players make the same money, and many players understand all too well that their careers may be short and earning potential limited. So now is their time.

2) In keeping with point 1, the NFL has staying power here, which can only help its position.

Overall, and as I've said before, there are obvious points of compromise. This is not the NHL pre-2005 where fundamental changes to the business model were required.

In the case of the NFL, it's about how to share the billion dollar pie. So ultimately, my expectation is that we will see settlement sometime in the summer, and further, I expect there to be football. If there is no settlement, but the lockout is lifted by way of the injunction, there will be football in the fall.

Breaking Down the New NHL TV Deal with Comcast

The National Hockey League has agreed to a 10 year, $2 billion U.S. broadcast rights agreement with NBC. The deal has been described by Gary Bettman as "the most significant U.S. media rights partnership". This is true, although the bar wasn't set terribly high with NBC not even paying rights fees last time around.

Running through the 2020-21 NHL season, the deal will see NBC remain as the exclusive network home for the NHL while related company Versus retains the exclusive cable rights.

A few points:

(1) The old deal with Versus was for $77.5M per year, while NBC had a revenue-sharing deal that did not involve a rights fee.

(2) The new deal provides for $200 million a year for 10 years. This translates to about $6.6 million per team every year.


(4) The deal marks the first-ever national distribution of all Stanley Cup Playoffs games, including, for the first time, exclusive coverage starting with the League conference semifinals. Every postseason game will be broadcast in entirety on NBC, Versus or "a major NBC Universal national cable channel."

(5) "The deal will also extend into digital rights-- a lucrative growth area for networks struggling to cope with new PVR technology. There will be integration of rights' deals permitting more access to highlights and games across platforms. But the league continues to control its NHL Center Ice and NHL Network properties."

While the deal is a good indicator of growth for the NHL, it pales in comparison to the other 3 major sports. The NBA generates about $930 million in television revenue, while MLB and the NFL (the latter being the Ari Gold standard) are in the billions.

To put it in perspective, the NFL was able to negotiate a deal worth $4 billion NOT to play football in 2011 (of course, Judge Doty has ruled that the NFL is not entitled to this money).

As well, each NFL team gets about $160 million a year from television revenue. The NHL figure is closer to $6 million (just enough to overpay Tomas Vokoun). Of course it's not fair to compare the NHL to the NFL, the latter being one of the best run and popular businesses in the U.S.

The deal does represent good forward momentum for the NHL. However, a few thoughts:

(1) By agreeing that NBC could match the offers made by other networks, the NHL undermined its own position as far as securing the most revenue possible. By being able to match, the NBC could start low, sit back and just match on a go-forward basis.

(2) What is the opportunity cost of NOT being on ESPN? Getting on ESPN was important for the NHL, and a number of owners preferred ESPN to Comcast. The last time around when ESPN didn't renew its hockey deal, NHL coverage on ESPN was spotty at best.

The exposure the NHL would get through ESPN would be highly beneficial for its brand. Not only games but also news coverage, which is a form of promotion.

And don't forget, ESPN also has the NFL through to 2023. That means lots of people will be watching the network (it has a subscriber of 100 million worth $6 billion). So being on ESPN gets the NHL lots of eyeballs.

Under the new deal, the NHL isn't on ESPN - and won't be for 10 years. That's an awful long time to not partner with the highly influential network.

(3) Many say that NHL hockey would have been on ESPN 2. So what? It's still available in hotel rooms and across America, along with ESPN, ESPN HD, ESPN Classics, ESPN Hopscotch and ESPN Watch Hosts Brush Their Teeth.

(4) Versus remains television by appointment. It is not available in a lot of hotels, and can be generally harder to find on television than an Oprah Show where she isn't screaming or talking about Gale.

(5) Ten years is a long time to be exclusive with NBC from a national standpoint. The NFL is on every major network: ABC/ESPN, CBS, NBC and Fox. Ideally, the NHL would have negotiated deals with more than one major national network in the U.S.

(6) Perhaps the NHL is hoping that in 10 years, the NHL brand will be far more attractive and that ESPN will want it then - and be willing to pay for it.

So for the NHL to be tied exclusively to NBC for 10 years, not to be on ESPN for 10 years, and to share $200 million a year among 30 teams for 10 years suggest that this deal is less than ideal.

One must wonder the impact of giving NBC matching rights on the final outcome.
One more point: wouldn't hockey on ESPN be good for hockey on NBC?