Tonight, we start things off by interviewing Mike Ozanian, Forbes Executive Editor. We cover a lot, including the sale of the 76ers, why media companies are getting out of the business of owning teams, the impact of StubHub and other online secondary ticket brokers on ticket prices and the value of sports brands.
In keeping with StubHub, we will also cover the legality of scalping tickets. Is it legal?
And as I am contracted to say - and a lot more. Exclamation mark.
Tonight from 6 to 7pm ET on the Team 1200 (or at www.team1200.com).
3 comments:
Two thumbs up to an incredible, indepth interview!
Covered such a wide array of topics, and in great depth. On the topic of secondary ticket brokers, I have personally seen positive and negative sides. On the positive side, market forces can drive ticket prices of crappy teams driven down to where a family of four can go see the Cleveland Browns for the price of an adult beverage at a Yankees game.
However, on the negative, I see danger in Pro sports teams meddling in the secondary ticket markets. It can be a detriment to the fans in this aspect. Akin to the fox being in the henhouse, if you will.
Those of us who have tried to get premium game tickets from a team the minute they go on sale, only to be told they are sold out, can attest to this fact. It is my contention that teams are flipping the tickets directly to the secondary ticket broker (ticketexchange for the Browns as an example)to gouge at above market value for premium games.
I reiterate, great interview. If you didn't catch it, I highly recommend going to the website to check it out...
Thank you for your feedback on the interview - appreciate it.
With respect to your comments, I note as follows:
1) Market forces can also drive the price of tickets on the secondary markey or primary market up as well. It can be quite expensive to go to a game.
2) The teams will lose tickets to brokers whether or not the partner with them. Some brokers have software that is very effective at grabbing tickets before you and I. The teams can't control that - so if you can't beat 'em join 'em.
Absolutely. Although I completely understand that the market can drive the price of premium games upwards, I have no problem paying for that. It is nice to have an opportunity to get tickets below face, however, as the teams would never do this for the fans.
Perhaps as a point of clarification. I have no issue with teams 'losing' tickets to secondary brokers after they have been purchased at face value from them. That being said, I honestly think that the teams are circumventing the process by never actually allowing the tickets for premium games to be sold at face, but rather flipping them to a broker they have a hand in (to garner maximum return). This wouldn't be the case with stubhub, but could very much be the case with a site like ticketexchange.
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